Engaging a busy and sometimes skeptical target audience
The classic sales rep model of face-to-face communication is increasingly unsustainable. This demands a new way to strengthen the relationship between the healthcare company and the HCP in order to remain relevant, connected and competitive.
Frequent and relevant interactions that deliver ROI are key for healthcare companies to forge close, digitally-driven relationships with HCPs. Vertic creates solutions that align with these expectations and leverages them in the relationship building process with HCPs.
A consistent flow of relevant interactions drives stronger relationships and createives a positive perception by the buying partner, i.e., the HCP or hospital administration. This, in turn, drives sales.